Firefox is testing a new feature to weed out fake customer reviews2023-10-11 19:24 by DanielaTags: Firefox
With Mozilla's takeover of the online service Fakespot, a new security feature will soon find its way into the Firefox browser. With "Review Checker", Firefox users will in future be able to check whether a product review is fake or genuine. Fakespot's technology will be integrated into the Mozilla browser as a new Review Checker feature. The tool grades whether product reviews come from real customers or were possibly written for payment or to artificially pump up overall review ratings. The product reviews will be rated by the Review Checker with grades ranging from A to F. A and B stand for "reliable reviews," while "unreliable reviews" are graded with D and F. Product reviews with a murky grade of C fall in between. According to Mozilla, the new feature respects the privacy of users. By using Oblivious HTTP (OHTTP), the products are not linked to the users' devices. Mozilla also says Review Checker should not have a negative impact on browser performance. The Review Checker feature is scheduled to be released on November 21, 2023, with Firefox version 120 for Android and as a desktop application for all users. The new feature will initially work on Amazon, BestBuy, and Walmart. The company has just begun testing it out, and it will reportedly roll out to everyone in November. Additionally, Fakespot will offer extensions for browsers such as Chrome and Safari as well as for iOS and Android. At the time of the acquisition, the company announced that Fakespot would work "across all major web browsers and mobile devices." Read more -here-
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