Snap and Meta prepare to showcase AR glasses2024-08-22 18:27 by DanielaTags: Snap, Meta, AR Glasses
Next month, two longtime rivals in social media will face off with major demonstrations of what they think will eventually be the next major computing platform: AR glasses. The first big reveal will come from Snap CEO Evan Spiegel, who is set to unveil the fifth generation of Spectacles on September 17th at his annual Partner Summit in Los Angeles. The following week, on September 25th. It's confirmed that Mark Zuckerberg is slated to debut Meta's first AR glasses, codenamed Orion, at his Connect conference in Menlo Park. Though Meta and Snap have pursued different paths in developing AR glasses, both are grappling with the same challenge: the technology still isn't ready for mainstream adoption. As a result, neither company intends to sell the glasses they'll showcase next month, according to insiders. Instead, Snap will repeat its 2021 strategy, distributing this upgraded Spectacles model to select developers and partners. Snap is reportedly producing fewer than 10,000 units, while Meta is manufacturing even fewer of its Orion glasses. Like Meta's Ray Ban's, the current consumer version of Spectacles enables users to record video via their glasses, but does not include AR overlay capability as yet. But Snap has been building towards that since 2017, when it added "World Lenses" that transform IRL scenes. Read more -here-
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