Dell rebrands its whole PC lineup2025-01-06 17:03 by DanielaTags: Dell
This year at CES 2025, Dell is announcing a huge rebranding for all of its consumer and commercial PCs. The company is cutting names like XPS, Inspiron, Latitude, Precision, and OptiPlex from its new laptops, desktops, and monitors and replacing them with three main product lines: Dell (yes, just Dell), Dell Pro, and Dell Pro Max. Dell's XPS line, which has been a prominent name in premium laptops for years, is being replaced by new Dell Premium models. So they're part of the base-tier Dell line, at the Premium sub-tier. The Dell Latitude line, meanwhile, has been a business mainstay for just over 30 years, while the first Inspiron laptops meant for mainstream users went on sale in the late 1990s. Dell's new laptop and desktop lines will launch in 2025 in a staggered fashion. The first models will be the Dell Pro 13, Dell Pro 14 Premium, Dell Pro 14 Plus, and Dell Pro 16 Plus business laptops, with undetermined starting prices. The next will be the Dell Plus consumer laptop line, which will launch on February 18 and start at $999. Dell hasn't yet issued pricing or release timing for the XPS-ousting Dell Premium laptop line. Read more -here-
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