Amazon is working on a standalone app for sports content, new report claims

Amazon is working on a standalone app for watching sports content, the Information reported on Wednesday, citing a source with direct knowledge of the plan.

The move comes as Amazon seeks to strengthen its grip on the sports streaming market. The company already owns the rights to stream NFL games in the US and Premier League soccer matches in the UK.

The Information says it couldn't learn when Amazon expects to release the app, nor if the company plans to charge separately for access to Prime Video's sports content. The outlet also notes Amazon may decide to shelve the app.

Amazon isn't the only major company looking to continue investing in live sports content, as the company faces increasing competition from other tech giants who have also inked sports streaming deals. Last week, Google's YouTube secured the NFL Sunday Ticket in a landmark streaming deal. On the other hand, Apple has gained the rights to Major League Baseball and Major League Soccer games.

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