Thank you for your interest in advertising with us, we'd be happy to customize an effective campaign to your company's specific needs. Below you'll find general information and guidelines that can help answer some of your questions about advertising on SpeedGuide.net.

Target Audience
SpeedGuide.net attracts technically advanced audience, interested in optimizing computers and tuning the software for achieving the best performance and stability. Our main focus is Broadband Internet connection optimization, and the Windows platform. Both novice and advanced users can benefit from the large database of information on these pages.

Currently we serve over 5 Million pages monthly to nearly 1 Million unique users, and the site is growing daily, both in content and audience. The site has been recognized by numerous online and printed news sources, such as Business Week, The Washington Post, Maximum PC, PC Magazine, ZDTV/TechTV, etc. SpeedGuide.net presents an unique opportunity for you to reach a technically aware audience at a very competitive per impression price.

Advantages of advertising with us

	Highly Targeted Audience Reach - Broadband related, PC Hardware, Software, Networking, Internet advertising campaigns will all have the advantage of reaching technically aware individuals, very likely of buying technology and network related products and services. SpeedGuide.net has established as one of the leading sources of Broadband information on the net. If your target is broadband users, buyers, or the DSL/Broadband industry in general, advertising with us would provide the most concentrated audience for your advertising budget.
	Enhanced visibility - Your advertisement will be placed above the fold (near the top of pages), therefore being the first thing a visitor sees. We can accomodate rich-media/flash ads and can generally work with you on customizing a successful campaign that fits your company's needs.
	Advertising based on pageviews, not hits which can be misleading. You only pay for the actual number of banners viewed. If multiple banners with different sizes from the same campaign are displayed on the same page, only a single ad view is counted.
	Low Price - You'll be spending your advertising budget effectively, our targeted CPM rates are among the lowest in the industry.
	Low saturation, multiple banners - We generally work with our advertisers, advise on lower saturation with any single banner, providing more exposure to unique visitors and increasing the performance of your campaign. We also allow multiple banners and spread ads evenly throughout the campaign period.
	Advanced Ad Serving - Our state-of-the-art internal ad-serving and tracking software allows for precise targetting, limiting exposure of particular ad to any user, tracking of views/performance, equal spread throughout the campaign period, no multiple banners from the same campaign per page, and many additional features, all designed to maximze the performance and reach of your campaign.

Banner Requirements
We currently accept ads with the following dimentions: 728x90, 468x60, 125x125, 120x60, 120x600, 336x280.
Creative file sizes shouldn't exceed: 40KB for 728x90, 30KB for 468x60/120x600, 15KB for 125x125/120x60.
We can accomodate various types of creatives, including animated GIF, JPG, Flash and Rich Media/HTML.
For non-trial campaign runs (over 100,000 ads), advertisers can have multiple banners for the same campaign.

Targeting
We have the ability for sophisticated combined targeting options throughout the site for a well optimized targeted campaign (custom targeting might involve additional cost). Some of the available options include geotargeting, keyword/browser/OS targeting, frequency delivery limitations, time of day/day of week, etc. We would be happy to work with you and tailor a campaign to your company's specific needs.

Purchasing Impressions
All targeted advertising on the site is CPM based ( cost per 1000 ad views). All campaigns under 100,000 ads are considered trial and payment is due in advance for first-time customers. To setup a trial campaign, contact us for details. Our current rates are as follows:

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^*ROS - Run-On-Site, across the entire website, no specific page targeting.
^*CPM - Cost Per thousand banner impressions. Example: 100,000 ads x $2.50 CPM = 100 x $2.50 = $250
^*Above the Fold - Top of pages, viewable without scrolling.
Note: For new customers and trial campaigns, payment is due prior the flight.

For any advertising inquiries, contact us at the email/snail mail address below, we would be happy to answer any questions and address any concerns you might have.
advert@speedguide.net
Speed Guide, Inc.
8114 River Mont Way
Tampa, FL 33637-7921

For your convenience, below is a list of all the information we need (in writing, preferably an insertion/purchase order) prior to beginning your advertising campaign:

1. The number/dimentions/placement of ads you'd like to purchase and time period of campaign.
2. Any additional information, personal requests or special instructions we've agreed to.
3. Your Contact information.
4. Signed Insertion/Purchase Order or equivalent with the above information.(you can use your own, or our generic form available here: Insertion Order)
5. The actual HTML code, images/URL(s) you'd like your banner(s) pointing to.
6. Payment (for new customers and trial campaigns only, prior customers will be invoiced)

Alternative Text Ads
We also participate in the Google AdSense program for displaying targetted default text ads throughout the site. Alternatively, you an sign-up for this program, and purchase text ads on our site using this link: SpeedGuide.net AdWords signup. Note this form of advertising provides no specific targetting, does not guarantee the number of banners displayed. It may work well for lower volume/small budget text ad campaigns.

Advertising Terms and Conditions
We may at any time revise our advertising policies without notice. SpeedGuide.net reserves the right to refuse any advertisement request. Adult, gambling and any advertising found offensive at our sole discretion will not be allowed on the site. All Advertising shall also be subject to the SpeedGuide.net Standard Advertising Terms and Conditions, which is incorporated herein by reference and can be found here.

Co-Marketing
Please contact us with any co-marketing ideas, or if you have an established Hardware or Network related site and you'd like to share links with SpeedGuide.net

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Advertising policy & rates effective July 1^st, 2007.