Advertising with SpeedGuide.net
Thank you for your interest in advertising with us, we'd be happy to customize
an effective campaign to your company's specific needs. Below you'll find general information and
guidelines that can help answer some of your questions about advertising on SpeedGuide.net.
SpeedGuide.net attracts technically advanced audience, interested in optimizing
computers and tuning the software for achieving the best performance and stability.
Our main focus is Broadband Internet connection optimization, and the Windows platform.
Both novice and advanced users can benefit from the large database of information on
Currently we serve over 6 Million pages monthly to about 1 Million unique users, and
the site is growing daily, both in content and audience. SpeedGuide.net was found in 1999,
it has been recognized by numerous online and printed news sources, such as Business Week,
The Washington Post, Maximum PC, PC Magazine, ZDTV/TechTV, etc.
SpeedGuide.net presents an unique opportunity for you to reach a technically aware audience
at a competitive price.
Advantages of advertising with us
- Highly Targeted Audience Reach -
Broadband related, Networking, Wireless, Security, PC Hardware/Software Internet advertising campaigns
will all have the advantage of reaching technically aware individuals, very likely of
buying technology and network related products and services.
SpeedGuide.net has established as one of the leading sources of Broadband information on the net.
If your target is broadband users, buyers, or the DSL/Broadband industry in general, advertising with
us would provide the most concentrated audience for your advertising budget.
- Enhanced visibility -
Leaderboard banners are placed above the fold (near the top of pages), therefore
being the first thing a visitor sees. We can accomodate rich-media/flash ads and can
generally work with you on customizing a successful campaign that fits your company's needs.
- Advertising based on pageviews, not hits which can be misleading.
You only pay for the actual number of banners viewed. If multiple banners with different sizes from the same campaign
are displayed on the same page, only a single ad view is counted.
- Low Price -
You'll be spending your advertising budget effectively, our targeted CPM rates are
among the lowest in the industry.
- Low saturation, multiple banners -
We generally work with our advertisers, advise on lower saturation with any single banner,
providing more exposure to unique visitors and increasing the performance of your campaign.
We also allow multiple banners and spread ads evenly throughout the campaign period.
- Advanced Ad Serving -
Our state-of-the-art internal ad-serving and tracking software allows for precise targetting,
limiting exposure of particular ad to any user, tracking of views/performance, equal spread
throughout the campaign period, geo-targetting, delivery caps, no multiple banners from the same campaign per page,
and many additional features, all designed to maximze the performance and reach of your campaign.
We currently accept ads with the following dimentions: 728x90, 468x60, 125x125, 120x60, 120x600, 336x280, sponsored text links.
Creative file sizes shouldn't exceed: 40KB for 728x90, 30KB for 468x60/120x600, 15KB for 125x125/120x60.
We can accomodate various types of creatives, including animated GIF, JPG, Flash and Rich Media/HTML.
For higher volume non-trial campaigns, advertisers can run multiple banners for the same campaign at no additional cost.
We have the ability for sophisticated combined targeting options throughout the site for a well
optimized targeted campaign (custom targeting might involve additional cost). Some of the available
options include geo-targeting, keyword/browser/OS targeting, frequency delivery limitations,
time of day/day of week, etc. We would be happy to work with you and tailor a campaign to your
company's specific needs.
All targeted advertising on the site is CPM based ( cost per 1000 ad views) with the exception of sponsored text links.
All campaigns under 100,000 ads are considered trial and payment is due in advance for first-time customers.
To setup a trial campaign,
for details. Our current rates are as follows:
|Ad Views Purchased
||ROS Leaderboard CPM*
Above the Fold
728x90 or 468x60
|ROS Banner CPM*
Below the Fold
|ROS Button CPM*
120x60 or 125x125 pixels
|500,000 +||$ 4.00 CPM||$ 2.00 CPM||$ 2.00 CPM
|1,000,000 +||$ 3.00 CPM||$ 1.50 CPM||$ 1.50 CPM
*ROS - Run-On-Site, across the entire website, no specific page targeting.
*CPM - Cost Per thousand banner impressions. Example: 100,000 ads x $2.50 CPM = 100 x $2.50 = $250
*Above the Fold - Top of pages, viewable without scrolling.
Note: For new customers and trial campaigns, payment is due prior the flight.
Sponsored Text Links
As an alternative to banner advertising, we offer sponsored text links on our main page (Google Page Rank of 5) at a low fixed
montly rate, currently $150/month (we also offer some discount for prepaid 6 month and full year links, please email us if interested).
Availability for this type of text links is limited, and we reserve the right to reject links to sites we deem
inapropriate/unrelated. This type of advertising provides great exposure, as well as low cost opportunity for SEO optimization.
We also participate in the Google AdSense program for displaying contextual remnant banner inventory throughout the site.
This form of advertising does not guarantee placement or volume, however it may work well for lower volume/budget campaigns.
To use this alternative, you can sign-up for Google AdWords
and choose SpeedGuide.net as your target placement.
For any advertising inquiries, please contact us at the email/snail mail addresses below, we would
be happy to answer any questions and address any concerns you might have.
Speed Guide, Inc.
12406 Sunchase Drive
Jacksonville, FL 32246-4216
If inquiring about advertising, please let us know what volume/placement of ads you're interested in, and we'd be happy to work
with you on customizing a campaign that meeds your company's needs.
Insertion Order / Invoicing
Once we've agreed on terms and you're ready to place an order,
please fill and sign the Insertion Order form and fax/email it to us.
We can also accept other Insetion Order forms, as long as they're signed by a proprietor, a general partner or an officer
of the company with authority to enter into contractual agreements
Once we receive the I/O and banners/links (as well as payment for test campaigns and new customers), campaigns can be live within 24/48 hours.
We accept checks, as well as wire/electronic transfers as payment for advertising. For your convenience, Credit-card/Paypal payments are accepted for amounts up to $1000 USD.
Advertising Terms and Conditions
We may at any time revise our advertising policies without notice.
SpeedGuide.net reserves the right to refuse any advertisement request.
Adult, gambling and any advertising found offensive at our sole discretion
will not be allowed on the site. All Advertising shall also be subject to the
SpeedGuide.net Standard Advertising Terms and Conditions, which is incorporated
herein by reference and can be found here.
Please contact us with any co-marketing ideas, or if you have an established Hardware or Network related
site and you'd like to share links with SpeedGuide.net
Advertising policy & rates effective March 1st, 2012.