Microsoft starts advertising alternative web browsers2010-03-01 09:19 by DanielaTags: Microsoft, Internet Explorer, browsers
Starting today Microsoft is legally bound to advertise alternatives to its Internet Explorer (IE) web browser, following an agreement reached with the European Competition Commission (ECC) last December. The ECC's case has been running since 2008 and Microsoft finally signed on the dotted line on 16 December to offer alternative browsers from 1 March. The case was instigated by the ECC in a bid to break up the Vole's monopolistic abuse in the web browser market and encourage free consumer choice and innovation. The ECC's website states that Microsoft agreed to remove barriers to competition and is mandated by the legislation for five years. What must be particularly galling for the Vole is that it has to advertise a web browser 'Choice Screen' where users can choose one of at least 12 browsers, including Mozilla Firefox, Google Chrome, Apple Safari, Opera, Sleipnir, Green Browser, Maxthon, Avant, Flock, K-meleon, and Slim. Punters with IE as their default web browser and who chose 'automatically accept Windows updates' will be automatically directed to the 'Choice Screen'. If they did not choose to have software updates automatically installed, then they will be offered an option to decide whether want to receive the Choice Screen update. Read more -here-
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