FCC Turns Down Volume of TV Commercials .2011-12-14 10:07 by DanielaTags: FCC, TV
The FCC voted Tuesday on rules implementing the Commercial Advertisement Loudness Mitigation (CALM) Act, which prevents TV ads from being delivered at greater volume than the programs surrounding them.
The legislation, which is slated to go into effect on December 13, 2012, dictates that cable providers be responsible for the volume of the advertisements they run, both locally and nationally. Read more -here-
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