AT&T Pulls the Plug on Its Unlimited Data Plans2010.06.02 09:26 by Daniela
AT&T announced on Wednesday sweeping changes to its mobile data plans, ahead of the presumed arrival of a new iPhone model next week. The new AT&T mobile data pricing eliminates the previous "Unlimited" plan, and also adds a tethering option for the iPhone users who have been expecting the feature ever since last summer.
The new mobile data plans from AT&T start at $15 per month, and are set to be a better option for those who do not consume a lot of data through their phones, while heavy users will have to pony up extra cash for each extra GB they use.
AT&T says that its current smartphone customers are not required to switch to the new plans, but can do so as of Monday, June 7 (except tethering), without a contract extension. They will also get help from the wireless carrier to monitor and manage their data usage with SMS alerts and a data calculator.
The June 7 launch date for the new AT&T plans coincides with Apple CEO Steve Jobs' keynote at the WWDC conference, where he is expected to unveil a new iPhone model (see leaked prototype) and make a series of other mobile-related announcements.
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